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The Blog

18 May 2022

ISBA launches build phase of cross-media measurement platform, Origin

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29 March 2022

ISBA launches Origin ad levy consultation

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10 March 2022

Origin announces executive search for CEO

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21 February 2022

Origin issue Request for Proposal to identify Virtual ID model operator

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12 January 2022

Origin completes final stage of cross media measurement proof of concept evaluation

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5 November 2021

What is Origin? – November 2021 Overview

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4 October 2021

UK advertisers champion Origin as the only way forward for true North Star media measurement

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15 September 2021

Origin moves forward with its selection of Kantar as its preferred supplier

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16 August 2021

Origin delivers first stage of proof of concept evaluation

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