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Phase 3

18 May 2022

ISBA launches build phase of cross-media measurement platform, Origin

by Abi Slater

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LATEST NEWS

  • Havas Media Network UK joins Origin as a funding stakeholder ahead of beta trials of the platform 26 March 2024
  • Samsung Ads joins Origin as founding Connected TV member 13 March 2024
  • Six more advertisers join Origin as funding stakeholders 30 January 2024

TAGS

crossmediameasurement Kantar Origin Phase 3
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