News – Origin

6 December 2022

Origin cross media measurement supporters increase with commitment from the ISBA membership

2 August 2022

ISBA completes the first phase of industry-wide consultations to part-fund Origin

5 July 2022

Tom George announced as first CEO of Origin

18 May 2022

ISBA launches build phase of cross-media measurement platform, Origin

29 March 2022

ISBA launches Origin ad levy consultation

10 March 2022

Origin announces executive search for CEO

21 February 2022

Origin issue Request for Proposal to identify Virtual ID model operator

12 January 2022

Origin completes final stage of cross media measurement proof of concept evaluation

5 November 2021

What is Origin? – November 2021 Overview

4 October 2021

UK advertisers champion Origin as the only way forward for true North Star media measurement